Weathering the Storms In Your Business – Are You Prepared?

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For the past few weeks New England has withstood several feet of crippling snowfall from so many different storms we’ve stopped counting. Instead of measuring inches, we’re measuring feet and instead of predicting snow totals one exhausted forecaster predicted it would be “plow-able”. Conversations centered around Snow-maggedon and the Snow-pocalypse, speculation about its end and the hope of seeing blue sky and green grass.

In business as in winter, storms happen, but with anticipation, preparation and communication, a potential disaster can be transformed into a temporary inconvenience.

Maintaining inner strength is critical to the survival of your business.

In storms of this magnitude buildings collapse, budgets are overextended, tensions run high, systems break down, and revenue is lost. Maintaining inner strength is critical to the survival of your business.

Whatever crisis or “storm” your business is facing externally (weather-related, economy-driven, financial, etc.) it’s always the internal crisis that poses the biggest threat. When your business is your “baby” it’s a constant challenge not to internalize everything.

Your Thoughts Create Your Reality

The self-induced thoughts of fear, doubt and criticism are crippling. Your thoughts are the forefathers of your actions and decisions – YOUR THOUGHTS CREATE YOUR REALITY. So any battle that you fight with your own mind is much more challenging, frightening and REAL than anything you’ll face outside. When your bank account is empty and the creditors are at the door it’s real, and it’s scary. The most powerful tools you have at your disposal are your mind and your mindset. If you choose to feed your fear it will grow; if you choose to feed your belief in yourself that will grow too.

Opportunities & Miracles Are Only As Far Away As You Believe Them To Be

Big opportunities and financial miracles are always only as far away as you believe them to be. I’m not talking about sitting and hoping for magic to happen. I am talking about being the quarterback of your business and throwing a Hail Mary pass in the final seconds of a game. You with a clear vision, passion, desire, experience and well-conditioned emotional muscles creating an opportunity that can turn things around in an instant. Hail Mary passes are dramatic, they require faith, talent, trust and experience to pull off. And oh how glorious they are to watch! When the ball lands in the receiver’s hands you catch your breath and then scream at the top of your lungs. You know the talent was there all the time, but it’s the faith and trust required to take the chance that makes all the difference. It’s the intestinal fortitude required to stay focused amid the fear, the obstacles, and the drama that created the magic.

Here are 3 keys to weathering any storm in your business (and your life!):

1. Believe And Trust In Yourself
When you believe in yourself you can get through anything without letting other people’s opinions, comments or judgments infiltrate your belief in who you are and what you are capable of. One client I worked with was a “people-pleaser” regularly bullied by coworkers, up-levels & family. She knew she had something to offer, she was passionate about the business she joined and the products they sold, but she was constantly being told that she couldn’t make it. Her internal dialog made her a victim. We worked together to strengthen her emotional muscles, her ROAR Muscles™. She learned to trust her instincts and believe in her self; to validate and accept herself. Her confidence grew immensely with a shift in her mindset from bullied victim to peaceful warrior. The bullying stopped and she enjoyed being actively recruited by a number of successful multi-level marketing professionals who loved her energy and personality.

2. Stay Focused On Your Vision, What You Want To Create – What’s Important To You.
Remember your “why”, what’s important to you? Why did you start your business, what motivated and inspired you? Keep whatever or whomever lit that spark close to your heart, so you can remain inspired and motivated to continue moving forward. In the first few years of my business I experienced a lot of “dark nights of the soul”, money fears that were so intense I felt like my intestines were twisted like balloon animals at a kid’s birthday party. But I kept remembering the young woman I had been, the one who thought she’d always be ALONE, and I knew I had to find the strength to stand up for her and all the other women out there who felt like I had.

3. Build Your Strength from the Inside Out
Build your strength from the inside out so you can manage the emotions inside and the challenges outside – especially in times of crisis. A strong foundation allows you to stand tall, it’s true for buildings and it’s true for people. Strong core emotional muscles – ROAR Muscles™ gives you a strong foundation, the fortitude to persevere, the clarity and determination to stay focused on your vision, the peace of mind and calm to work through your emotions and the ability to execute even in the chaos of a crisis so you can move forward.

To learn more about YOUR ROAR Muscles™ and the tools and strategies you can use to keep you calm, strong and confident in any storm, go here to test the strength of your ROAR Muscles™ and here to access a powerful crisis management tool.

This blog post is part two of a three part series on Weathering the Storms in your Business. Yesterday’s post by Minette Riordon. Tomorrow’s post by Sandra Larkin will share her expert take on managing communications during a disaster. Come back here for the direct links to more great insights into how to anticipate, prepare and communicate any business challenges.

photo credit: via photopin (license)

Three Steps to a Winning Game
“It’s not whether you win or lose, it’s how you play the game.”
–Yogi Berra, legendary baseball player and coach.

Athletes know working with the best coaches and teammates is a winning strategy. Entrepreneurs choose to play the game by their own rules and define winning on their own terms. For business owners, these three things make a winning season in the big leagues of business: the Inner Game, the Game Plan, and Team Building.

• The Inner Game is about understanding your true purpose and living your full potential in order to build a business that works for you. Casey Kerr – Find Your ROAR will help you find out how to unleash your talents by FREEING YOU from the emotional “head trash” that’s slowing you down and stopping you.

• The Game Plan is about creating a high-scoring strategy to shape smarter entrepreneurial strategies and turn your passions into profits. Minette Riordan will help you create an action plan tailor-made for your life and your business(read Minette’s post here).

• Team Building is about attracting people who will invest in your success: partners, employees, and a fan base of wildly enthusiastic customers. Sandra Larkin, the Metaphor Maven will develop inspired branding and marketing to show them who you are, what you do, and why you’re the best (read Sandra’s post here).

When you listen to successful athletes at the top of their game – in any sport – the rituals, habits and practices they attribute to their success goes far beyond how they condition, train & strengthen their bodies. The most successful athletes devote time and energy to their Inner Game. They recognize that what goes on in their heads, hearts and souls is even more important than the way they prepare their bodies for the challenges they face. The same is true for entrepreneurs.

Strategic and marketing plans are critical for the success of any business. But often even when you know EXACTLY what you have to do, you find yourself putting it off, getting distracted, and doing other things. Sometimes you know exactly what you want to say (introducing your services, answering a question, saying NO) but in the moment you lose the words. You open your mouth but your voice isn’t cooperating and the opportunity feels lost. Then you beat yourself up for the next hour over it.

Even with the most flawless plans, if you lack the emotional core muscles, the ROAR Muscles that sustain, drive and fuel you, you may feel like you’re just spinning your wheels, working hard, but not getting any real traction. Your products and/or services are essentially the gifts, talents and experience you have to share. In order to reach the level of success you desire, you have to be able to communicate it how effective, amazing and unique your offerings are, show your value, speak up for yourself, take consistent action, get out of your comfort zone, challenge yourself and face your fears. Having the ability to do shine from the inside out gives more power and strength to everything you do and magnetizes your ideal clients to you and your business.

Test the strength of your ROAR Muscles right here: http://findyourroar.com/diagnostic/

I experienced a MIRACLE last week that inspired my newest program and I’m dying to share it with you so you can have your own MIRACLE!

Learn more about it right here:

This week I want to talk about something that I continue to struggle with and I know you may have the same problem.

I have invested in my business by joining a business development program.  The founder of the program is a hugely successful, very well known business coach, marketing and mindset expert.

The program is extremely well organized including detailed templates and checklists on how to set up your business, your systems and especially your marketing.

Everything follows a sequence and has a place, it all lines up beautifully and it’s repeatable. 

So all summer I worked my butt off implementing one new thing after another.  Some things I really wanted to implement, but there were a lot of moving parts and I kept running into technology glitches.  (my Kryptonite).  So I held off.  and I held off and I held off. 

There was a program I really wanted to implement, but I had myself convinced based on what I was learning that I needed to have certain things in place.  And not only could I not get all the pieces in place, the ones I had began falling apart. 

Hear More


Yesterday I had a HUGE BREAKTHROUGH and it all started with a fight…

Watch the video to hear more.

Despite how much fun I had on my vacation, by the end of the week I realized I was still really uptight.  I hadn’t been able to really relax and let go.  On Saturday I tapped into my Guides to ask them what I should do, what I should focus on for the week ahead and I didn’t hear anything but I saw a word flash in front of me RELAX.  So on Sunday I finally listened and sat outside in the sunshine to read a book (just for pure pleasure!).  I was unwinding.   It was glorious (not a word I use often without mocking tones, but it’s perfect here). 

By Monday I’d made a decision to incorporate this relaxation into my business.  So when I felt like taking a break I did.  When I couldn’t put my (second) book down, I didn’t.  Tuesday went the same way and a strange thing happened ….


If you’ve been following me for the last couple of months you know that there are major shifts going on with me (and with a lot of other people too, things are changing!).  I’ve been so focused on creating all of this material, new programs, products and offerings that I didn’t realize how much pressure I was putting on myself.  Pressure to get it all done, pressure to get it all right, pressure to be perfect.  I’m always my own worst critic and enemy, aren’t you?  I started feeling like if I wasn’t continually moving forward at a rapid pace with success after success that I was totally failing.  Have you ever felt like that?

Click play on the video to Hear More…


Have you ever tried to access the Law of Attraction but feel like you’ve missed the boat?  I literally have the KEY, I’ve found the Missing Link to Activating the Law of Attraction (in a good way!).  I’m telling you all about in this video. 

If you’ve had this problem too, watch my video for more about the Missing Link to Activating the Law of Attraction.

Watch the video here:

I can’t remember when or where I first heard the phrase “in alignment”, but I’ve been hearing it for the last several years I’ve realized that the way I was thinking of it (and maybe the way you have been thinking about it) kept me way off track nearly derailing me.  “Being In Alignment” was described to me as having your purpose and desire aligned with your business and your motives.  There are so many of us out there who have been banging our heads against the wall wondering why we haven’t been able to activate or access the Law of Attraction for our benefit when we were “in alignment” that was supposed to make it easier, right?  So why was it still so hard?!


Find out what I mean here:

Are you ignoring your internal guidance system like I did last week?  It slowed me down and sapped my energy.  Not paying attention to my GPS brought me from a great, excited, inspired mood to a low energy, slog-fest of a mood that took me hours to shake and made me feel like I was walking through waist-high mud.  See what I mean here:


If you want to help more people, have a bigger impact and make the world a better place you need the steady flow of clients and consistent income that will allow you to do it.  The people you’re here to help need your wisdom, experience and gifts, so stand up big and tall for them.  Get the support for you that you’re offering to them.  It’s the first step to being truly authentic and HAVING THE IMPACT YOU KNOW YOU CAN HAVE. !

Start by uncovering your blocks, let’s see what you’re working with: Missing Link Activator™
– it will only cost you 10 minutes of your time.

To get your message out to the masses you have to leave your baggage behind you.  If you’ve invested in yourself and your business and you STILL aren’t getting results you want, and you’re still frustrated and overwhelmed, there’s something else going on.  Take the first step and see if you’re suffering from the 3 Biggest Blocks for Women Business Owners.

FindYourROAR.com/Missing Link Activator

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